Managing Your Personal Brand On Social Media

Posted by on Apr 4, 2016 in Blog | 0 comments

A personal branding statement is a short sentence statement that clearly tells people who you are, what you do best, your skills and what you enjoy. A strong personal brand will make you stand out from the crowd in a competitive marketplace, whatever your niche, and should be appealing enough that people want to connect with you. Social media is a major key to managing your brand online, and should be the backbone for your personal branding strategy. This article takes a look at what steps you need to follow to create and maintain a strong personal brand on social media.

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Digital Content – Strategy v Exploitation

Posted by on Nov 23, 2015 in Blog | 1 comment

People will engage with what appeals to them, they will not engage with heavy handed sales content over and over again. Continually bombarding your audience about your product, your event, your work etc. means that they will stop listening to you altogether, because you are not talking to them – you’re shouting about yourself at the top of your voice into a vast space with thousands of other people doing the exact same thing.

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How to Livestream Events on YouTube

Posted by on Nov 16, 2015 in Blog | 0 comments

There are two ways to stream via YouTube. YouTube Live is a service for larger conferences and events or you can use Google Hangouts on Air, this is made for smaller gatherings. Both options stream live and the video remains on the channel, helping your search engine optimisation.

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