So you’ve had the brainstorming session, and you feel happy that you have decided on a great brand. You’re all ready to press the button on design, marketing and launch. But then someone says “should we protect it” and suddenly you have a whole new issue to investigate and address.
Welcome to the final instalment of our series covering 20 things you need to know about social, media. If you haven’t had a chance to check out Part 1, Part 2 or Part 3 of this series, you should definitely do so before reading on! The diminishing of traditional marketing methods is upon us. I […]
We are into the second half of our series on 20 things you need to know about social media. This time covering numbers 11-15. If you haven’t yet read Part 1 or Part 2, then you should do so now!
Far too often, I find that I am my own worst enemy. Not to be cliché, but it’s true. My professional and personal problems are usually the result of some type of oversight on my own part. Problems are a fact of human nature, which means they’re a fact of social media.
Considering how many of us in the UK have at least one social media profile, it seems that we all have some sort of relationship with it. Whether we use it for work or pleasure or even if we try to avoid it like the plague – social media is unavoidable. Whichever side of that […]
A personal branding statement is a short sentence statement that clearly tells people who you are, what you do best, your skills and what you enjoy. A strong personal brand will make you stand out from the crowd in a competitive marketplace, whatever your niche, and should be appealing enough that people want to connect with you. Social media is a major key to managing your brand online, and should be the backbone for your personal branding strategy. This article takes a look at what steps you need to follow to create and maintain a strong personal brand on social media.